Huge Chinese education sector.in the spotlight.

 

Organisers of this year’s Paperworld China trade show have highlighted the country’s education sector as an “enormous opportunity” for local and overseas stationery suppliers.

 

China has the largest education sector in the world. 

 

Currently there are around 270 million students enrolled in 514,000 educational institutions.

 

China's stationery market reached US$11 billion in 2019, of which student stationery accounted for US$2.6 billion, a year-on-year increase of 6.75 per cent, while the office stationery market was valued at US$8.3 billion, an increase of 4.4 per cent. 

 

The 2021 Paperworld China show is set to take place from 15 – 17 October at the National Exhibition and Convention Center (Shanghai).

 

The  show will feature an interactive zone for workshops, art projects and education, as well as three themed product zones catering to the sourcing trends for their respective markets, namely: school supplies, art supplies and education, and office supplies.  

 

The office supplies zone will feature a new live broadcasting area for exhibitors and suppliers to promote their products to potential buyers online. 

 

Paperworld China will collaborate with Chinese e-commerce and video sharing platforms such as JD.com, Tmall, Xiaohongshu and Bilibili to further expand sales channels for manufacturers, suppliers and agents.

 

Other Paperworld shows include:

For more details about these fairs, visit

www.global.paperworld.messefrankfurt.com.