Office Products News

Warehouse to launch subscription-based shopping platform

Stationery included in new NZ online marketplace.

New Zealand’s The Warehouse Group is reportedly gearing up to launch an e-commerce business selling a range of Australasian brands from next month.

New Zealand's largest retail company, which operates The Warehouse, Noel Leeming, Warehouse Stationery and Torpedo7 stores, is in the final stages of developing an online shopping platform named TheMarket.

The New Zealand Herald reports that the new platform will sell clothing, homewares, toys, electronics, books, make-up and stationery from more than 20 brands.

TheMarket appears to be a subscription-based shopping platform and will offer “rewards' for consumers and influencers active on the marketplace”.

The online marketplace, which will also feature an "influencer registry", promises brands "access to 3.5 million active customers, localised customer service and a distributed last-mile collect & return network, to provide a frictionless customer experience".

TheMarket website site says: "We understand that life is hectic, sometimes you don't have time to go to a shop or to visit various websites to shop and sometimes you just need to browse to help you find the perfect gift.

"TheMarket provides a platform allowing customers to access a massive range of good quality items from retailers in NZ, Australia, UK and USA, products that may not be available outside of metro areas or not available within NZ."

Date Published: 
17 July 2019