Air purifiers lined up for return to work and school.

 

Fellowes has launched a new global campaign that highlights its technology solution for achieving clean air in shared work and public spaces.

 

The campaign, featuring Fellowes AeraMax Pro Air Purifiers, coincides with new research findings that confirm the coronavirus is airborne transmitted. 

 

Fellowes' laboratory tests show that Fellowes AeraMax Pro Air Purifiers remove 99.99 per cent of an airborne coronavirus.

 

Fellowes said the campaign has been introduced as companies and employees are preparing for the shift from 'work from home' to 'work from work.' 

 

The TV commercials use the classic lyrics of the song Back in the Saddle. It plays to the familiar routine of getting ready to 'work from work' juxtaposed to the modern change of smart-tech air purifiers present in the workplace for a ‘breath of fresh air’. 

 

The TVC voiceover is delivered by Fellowes’ fourth generation CEO John Fellowes.

 

In the US, more than 100,000 AeraMax units have been sold into schools across 32 states since the onset of the pandemic.