Video of the week
Staedtler gets ahead of new theme.
Germany’s Staedtler company has introduced a new ‘brand claim’ to its promotional tool kit with the tagline ‘Head of Ideas’.
The slogan complements the figurative logo – the head of Mars – and supports the company’s consumer-oriented ‘Share your creativity’ campaign.
Staedtler is the largest European manufacturer of wood-cased pencils, erasers and universal pens.
Click here to view the ‘Share your creativity’ video https://youtu.be/WiTe0sp0sn0
Date Published:
25 July 2022