Good morning,
It’s not often that a simple stationery item gains national media exposure, specially in the huge US market.
When a Sharpie pen was implicated in a mysterious weather map controversy involving US president Donald Trump, the popular marker was not only mentioned repeatedly in prime time news bulletins but also on every major talk show.
It was the sort of publicity that even an Officeworks budget couldn’t buy.
Regards,
Barrie Parsons
Editor & Publisher
[email protected]
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